Announcement: Virtual Worlds Keynote Launching in February
In just under two weeks or so I’ll be launching a new series in partnership with Treet.tv. The focus: case studies and “how-to” lessons that each demonstrate specifically what companies are doing in virtual spaces right now to see some kind of ROI.
Why am I doing this? There is a serious gap that needs filling. If you’re going to a decision maker in an organization and asking them to spend money on a virtual world project, they want to know:
- Do real companies really do this?
- What would be the advantage for us?
- How do we do that?
Usually this involves forcing a disinterested party to read a lot of ad copy, or trying to convince them to meet with you for a presentation or demo. An uphill battle.
Here’s my solution: a series of short 15-20 minute videos, each giving a specific solution to a specific real-world problem by using virtual worlds. As the series progresses, find the one you’re looking for, get the headline in front of the right person, and “its a short video and you’ll know everything you need to”.
We’re working with a number of media members and blogs to publicize this, so more details are coming, but let me just say that you’re going to love our speakers! Its still early days (we don’t even have the web page yet!) so I’ll hold off on detailed announcements until I get a few more of my meetings done over the next week.
Coming soon: specific dates, names of guests, sponsors, and more!
Want to speak, sponsor, or just some insider info? Write me at info [at] calebbooker.com.
