Caleb Booker

Business in Virtual Worlds

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Archive for hype

Newt In Second Life

Everybody is quite excited about Newt Gingrich visiting Second Life. I don’t know or care about him, so I’ve been spending a lot of time shrugging and looking for more interesting things.
Today someone emailed me the following under the subject heading “Read this and THINK”. I offer it to you unabridged, unedited, and uncommented. Do […]

Avatars In Your Browser

I tripped across this IMVU-type service via Alice’s DEL.ICIO.US links. It’s called mEgo, and it’s a fancy-dancy avatar you can put wherever.
An avatar you can’t walk around, interact with, or otherwise do anything with… sounds like… a picture.
IMVU is doing great, and mEgo looks nice and flashy and will undoubtedly do even better as you […]

vSide Is Cool, But They Tricked Me

So I logged into the freshly opened vSide, created a new avatar, and took a look around… and it turns out it’s the same old Doppelganger space, just revamped. Crap. Here I was passing on the hype that they were building something new, when it’s really something old dressed up with new ads. Ah well.
[Edit: […]

It’s The People, Stupid!

Ok, everything else goes on hold until I rant about this. Here, have a clip from New Scientist Technology Blog:
[…]Time Magazine placed secondlife.com on its list of “5 Worst Websites“.
Despite spending a lot of money establishing a presence in SL, Wired ran this piece saying that real world companies that opened up there are realising […]

Funny Munny

This week proved that the Linden Dollar is just for pretend.
First the “World Stock Exchange” is robbed of L$3.2 Million which, while not a significant number from an economy-wide perspective, severely damaged confidence in the WSE. There was a cover-up, possibly with helpĀ from Zee Linden, which is pretty much the exact opposite of how exchanges […]

Five Tips For Getting New Media’s Attention

In the old media system all you had to do to get a little press is write a press release and send it out over the wire. If it was the kind of story that a reporter needed, they’d put their name on it, edit for length, and up it went mostly as-is. Others would […]

Paris Hilton And Metarati.tv

There are times where I’m dazzled by all that is glorious and wonderful about the Internet, social networks, virtual worlds and the coming of the Metaverse. There are other times, however, where the world seems like it exists for morons only.
These are the dark times. The times of Bush and FOX News, of Windows Vista […]

Virtual Life or Virtual Hype… seriously?

There are about a billion or so conferences about virtual worlds these days. The one running right now in San Francisco is the Supernova conference, and one of the first panels involves Raph Koster, Reuben Steiger and Clay Shirky. Ok, a games guru, a content provider CEO, and a professor from NYU. Sounds good. What’s […]