January 20th, 2010 by Caleb Booker
In just under two weeks or so I’ll be launching a new series in partnership with Treet.tv. The focus: case studies and “how-to” lessons that each demonstrate specifically what companies are doing in virtual spaces right now to see some kind of ROI. Why am I doing this? There is a serious gap that needs [...]
July 12th, 2009 by Caleb Booker
Before I begin with my early-morning bout of whistful philosophy, let me put another expert’s opinions before my own: Tom Wujec on 3 ways the brain creates meaning http://www.ted.com Information designer Tom Wujec talks through three areas of the brain that help us understand words, images, feelings, connections. In this short talk from TEDU, he [...]
April 21st, 2009 by Caleb Booker
This is the fourth entry in a series dedicated to answering two questions: Why are virtual worlds a good alternative to existing technologies? How can one best get a Return On Investment (ROI) from virtual world ventures? There is now an archive page for past entries. Feel free to explore the topics that appear there [...]
February 26th, 2009 by Caleb Booker
Many of my favorites combine into one moment here: MellaniuM, Skribe Productions, and Nortel’s web.alive. Visit The Apartment here. It’s very light on the system resources but takes a few minutes to download the assets. We’re talking about a full-sized apartment building translated directly from CAD in full detail. I was extremely impressed with the [...]
February 10th, 2009 by Caleb Booker
This is the third in a series dedicated to answering two questions: Why are virtual worlds a good alternative to existing technologies? How can one best get a Return On Investment (ROI) from virtual world ventures? There is now an archive page for past entries. Feel free to explore the topics that appear there and [...]