Caleb Booker

Business in Virtual Worlds

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Business in Virtual Worlds News Roundup - Nov 10-16 2008

Headlines about virtual worlds just from the past week.
It’s my 33rd birthday today, but that’s no excuse to fall behind. Straight to the point, let’s see what’s out there!
Past weeks:

Nov 03-09 2008
Oct 27 - Nov 02 2008
Oct 20-26 2008
Oct 13-19 2008
Oct 6-12 2008
Sept 29 - Oct 5 2008
Sept 22-28 2008
Sept 15-21 2008
Sept 8-14 2008
Sept 1-7 [...]

Business in Virtual Worlds News Roundup - Oct 13-19 2008

Headlines about virtual worlds just from the past week.
This week was about trimming the fat.
I decided to stop posting about the launching of every kid’s world. Frankly, there are so many now, I’ll only really bother with the occasional one that tells a wider story about the industry as a whole (see the Build-A-Bear article). [...]

Business in Virtual Worlds News Roundup - Sept 29 - Oct 5 2008

Headlines about virtual worlds just from the past week.
Lots more video, which is good because it was a bit of a slow news week. The videos are, unfortunately, just on someone’s server rather than on a streaming service like YouTube or Blip.tv, and while that might not normally be a problem they are in the [...]

Business in Virtual Worlds News Roundup - Sept 15-21 2008

Headlines about virtual worlds just from the past week.
Week after week I’m blown away at how much fresh news there is out there relating to the practical applications of virtual spaces. Things are moving fast!
This is the sixth week I’ve done this and it’s becoming an essential part of my life. There’s pretty much no [...]

The Future Of Marketing: Having Becomes Doing

Click the above picture for full-size, think about what it says to you, and then read this blog post and look again. Does it say the same thing, or something new?
As the anti-capitalists love to crow: marketing these days is focused on having things. When radio was king it was about “being” things, but with [...]

Business in Virtual Worlds News Roundup - Sept 8-14 2008

Headlines about virtual worlds just from the past week.
I have to admit that there’s a lot of non-news news here. If you’ve been following things from one week to the next many of these stories simply read as “more of the same”.
So I’m going to violate the #1 rule of web 2.0 and advise [...]

Building the Business Lab

Last week I had mentioned that I was planning some experiments to answer two questions:

Can I design new tools that enable new ways for small business to work?
How many ways can I experiment directly with selling a real-world product in Second Life?

These are not small questions! As things are developing, I’m facing the possibility of [...]

Business in Virtual Worlds News Roundup - Sept 1-7 2008

Headlines about virtual worlds just from the past week.
This is a big news week, partially because everybody waited until during the big conventions to make announcements. Lesson being: this is a rotten week to make an announcement guys. You get lost in the shuffle. Even the biggest announcements are dwarfed by the sheer volume.
Believe it [...]

Coming Up Right Here: Fresh Experiments In Business

At Clever Zebra we have a policy of experimentation. While we stick to tried and true systems for clients, we make sure to experiment with something new when running events like the vBusiness Expo. When you’re working with bleeding-edge technology, it only makes sense to test the limits at every opportunity.
Still, my work with CZ [...]

Setting Up in Second Life: A Guide for Federal Agencies

Anne Laurent, a consultant with the Atlantic Media Company, sent this in. It’s a great on-the-ground look at a federal agency taking their first steps into the virtual world. This is a rare look at the struggles with bureaucracy, fighting preconceptions, surprise billing hurdles, and handling contracts - you know, the non-flashy stuff nobody covers [...]

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