Caleb Booker

Business in Virtual Worlds

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Archive for August, 2008

Cellphone Evolution Revolution

The following is a commercial that I’m not being paid to post, and should not imply endorsement. It’s called “The 4th Screen“.

Congratulations Nokia, that’s clever marketing. You got me. Not just me, but many others: there were several copies on YouTube, and even a copy shot on someone’s cellphone at a convention somewhere. Mega-viral.
The hype [...]

Dangerous Timelessness

This is me playing a little “Sympathy for the Devil”. In this case, I suppose the Devil would be the Disney Corporation.
As I’m typing this I have YouTube open in another window going through a playlist of old Fats Waller tunes from 1943. Some of you may have been following my Twitter feed where I [...]

Business in Virtual Worlds News Roundup - Aug 18-24 2008

Headlines about virtual worlds just from the past week.
This is the second week that I’m giving it a shot. Last week was a real long list, and this one is even longer, so I’ve attempted some rough categorizing.
This time I decided to include some stories that go a little further afield, including stories about marketing, [...]

Small Business Search

While I’ve met some incredible people over the last few weeks in the real world (many of whom I will be blogging about soon) I’m interested in meeting some people in the virtual world right now. Specifically:

Do you know someone who owns a small business in real life that has a virtual world presence?

If you [...]

What Is Web 3.0?

While I’m not 100% sold on the term “Web 3.0″, Ann Marie Mathis makes some absolutely brilliant observations about customer service in this presentation. If you care about your customers, and want your customers to care about you, a few minutes with this presentation will be well spent. (Full screen version here)

Get your own - [...]

Business in Virtual Worlds - Seminar Today

Today I am giving a full 3-hour seminar on “Business in Virtual Worlds” where I cover two not-so-simple things in a simple way:

What’s happening in Virtual Worlds (and why should I care)?
What do I do now?

If seeing how businesses are taking advantage of virtual worlds seems tough to you, make sure to be here!
In just [...]

SL Business Association August Meet

***DISCLAIMER (please read): I am in no way officially or unofficially affiliated with the good folk of SL Business Association, but it seemed like a good cause so I thought I’d pass the news on. Official press release follows.***

On Saturday, August 23, 2008 the SL Business Association will be holding its monthly event. The [...]

The Imminence of Virtual Corporate Parks - How This Affects You!

Tateru Nino posted a thoughtful piece at Massively entitled “A Second Life corporate grid: When, not if“. A specialized “for-business” version of Second Life has to happen eventually for 3 basic reasons:

It’s easier (meaning cheaper) to manage than an “anything goes” space. Security on all levels is a snap.
It could still be connected to the [...]

Nicholas Negroponte: One Laptop per Child, two years on

Just in case you weren’t already aware of this most worthy project, here’s an update on the One Laptop per Child project.

http://www.ted.com Nicholas Negroponte talks about how One Laptop per Child is doing, two years in. Speaking at the EG conference while the first XO laptops roll off the production line, he recaps the controversies [...]

Business in Virtual Worlds News Roundup - Aug 11-17 2008

These are some headlines just from the past week about business activity in virtual worlds. This will appear here weekly.
All of the promotional work being done in kid/teen worlds is cut out, so apologies to everyone looking for justification for spending eight hours a day playing with digital paper dolls. I have, however, included notes [...]

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