Caleb Booker

Business in Virtual Worlds

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Jane McGonigal: Gaming can make a better world

Games like World of Warcraft give players the means to save worlds, and incentive to learn the habits of heroes. What if we could harness this gamer power to solve real-world problems? Jane McGonigal says we can, and explains how.
One of the biggest challenges I have always faced in my efforts to broaden the appeal [...]

Politics and Virtual Worlds

Catching up on my news reader for the past few weeks, and this leapt off the screen: China Bans Foreign Investment In Online Games, Virtual Worlds.
Good lord!
China’s perverse blanket censorship of the Internet was one thing - if the Chinese people want their thoughts to be controlled by a bureaucracy that’s their business. Public opinion [...]

The Experience Economy

In attempting to explain to people why Clever Zebra focuses on events I often find myself describing how people naturally absorb and remember information. The problem with this is that I fall into the trap of selling this concept called “engagement”, and then having to then explain what in the world engagement is and why [...]

Top 10 Metaverse Trends of 2008

Late last month I was going back and forth with Eilif Trondsen of SRI-BC about what the top virtual world trends were in 2008. Sadly, I was completely swamped at the time and wasn’t able to do a real breakdown in the blog.
Let’s get that done now, shall we?
Trend #1 - Terminology Stabilizes
I used the [...]

Dangerous Timelessness

This is me playing a little “Sympathy for the Devil”. In this case, I suppose the Devil would be the Disney Corporation.
As I’m typing this I have YouTube open in another window going through a playlist of old Fats Waller tunes from 1943. Some of you may have been following my Twitter feed where I [...]

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