Caleb Booker

Business in Virtual Worlds

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Archive for numbers

2pm PST Today: Supermarket Planograms in 3D

Justin Bovington, CEO - Rivers Run Red
You would be shocked at how much time and effort goes into planning your supermarket experience. Stock isn’t just tossed up onto the shelves by category, but careful work goes into how to lead people’s eyes across the products and onto what they need to move the fastest. There’s [...]

Video: Strategic Planning with IBM & Schneider Electric

Virtual Worlds Keynote
Strategic Planning with IBM & Schneider Electric
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Last night Anders Grondstedt, President of The Grondstedt Group Inc., gave us some fantastic insight into how million-dollar ideas were developed at Schneider Electric and [...]

Business in Virtual Worlds News - mid Feb 2010

I think I’ll have to start doing these general “Stuff You May Have Missed” news roundups on a regular basis again. There’s just too much good stuff out there!
Disclaimer: As with everything on my blog, the opinions expressed here are mine and do not reflect on Clever Zebra, the vBusiness Expo, my friends, my family, [...]

Video: Real World Expos in Virtual Spaces

Last night Hélène Zuili, CEO of MakeMyWorlds, covered a specific case study of prototyping and rehearsing processes around a trade show exhibit using Second Life. She covers what tools were used for booth conception, marketing and sales, as well as how the virtual world component was used during the real world event to complement the [...]

Virtual Worlds Keynote Launches Monday!

This Monday at 2pm PST (GMT -7) the first episode of Virtual Worlds Keynote will be recorded in Second Life. If you’d like to be in the audience you can click here (SLurl) to teleport to the studio. Please note: we intend to keep the live audience small and exclusive, so get there early!

Our presenting [...]